Sebrinah Yeo: CSR

Showing posts with label CSR. Show all posts

Saturday, 28 March 2026

Resorts World Genting Hosts Heartwarming CSR Initiative “Jom Lepak Open Hause” with Care Bears™ Raya Celebration

Sebrinah Yeo March 28, 2026 0

Genting Highlands, 28 March 2026 – In the true spirit of Hari Raya, Resorts World Genting brought festive joy and meaningful experiences to underprivileged children through its CSR initiative, Jom Lepak Open Hause, held in conjunction with Jom Raya Kaw Kaw 2026.

A Meaningful Raya Celebration with Care Bears™

Bringing the spirit of giving to life, the initiative welcomed 33 children from Badan Amal Nur Zaharah for a specially curated Raya outing.

Set against the vibrant backdrop of Care Bears themed celebrations at Kimhua Atrium, the children experienced the joy of Syawal in a colourful and uplifting environment inspired by beloved characters.

This marks the first-ever Care Bears Raya celebration in Malaysia, adding a playful and heartfelt touch to the festive season.

A Day Filled with Joy, Activities and New Experiences

The children enjoyed a full day of memorable activities, including:

Scenic ride on the Genting Skyway cable car
Fun-filled visit to Skytropolis Indoor Theme Park
Festive meal at Jom Makan Street Food
Meet-and-greet sessions with Cheer Bear and Grumpy Bear
Hands-on Raya Coaster Painting Workshop

These thoughtfully curated experiences created a joyful and immersive Raya celebration, filled with laughter, creativity, and meaningful moments.

CSR with Purpose: Giving Back to the Community

The Jom Lepak Open Hause initiative reflects Resorts World Genting’s commitment to:

Community engagement
Inclusivity and care
Spreading festive joy

The collaboration with Care Bears reinforced values of kindness, positivity, and togetherness, making the celebration even more meaningful for the children.

Jom Raya Kaw Kaw 2026: What Visitors Can Expect

Beyond the CSR initiative, Jom Raya Kaw Kaw 2026 continues to bring festive energy to Kimhua Atrium with:

Highlights

Care Bears™ themed installations & photo spots
Meet-and-greet appearances (weekends)
Exclusive Care Bears merchandise pop-up

Shopping Rewards

Spend & Participate: Digital photobooth keepsakes
Spend & Redeem (Syawal Redemption):

Raya packets
Shopping vouchers
Limited-edition merchandise (enamel pins, mugs)

📍 Redemption Location: Information Counter, Zouk Atrium (Level 1)
📅 Until: 12 April 2026

Daily Entertainment & Cultural Performances

Visitors can also enjoy a vibrant lineup of performances, including:

Raya Mana Dance Show
Raya Robot Show
Wayang Kulit
Cak Lempung
Dikir Barat
Traditional Raya dance performances

Interactive segments allow guests to join in and fully experience the festive atmosphere.

A Raya Celebration Not to Miss

Running until 12 April 2026, Jom Raya Kaw Kaw 2026 brings together:

Community-driven CSR initiatives
Family-friendly activities
Cultural heritage performances

All in one destination for a memorable and meaningful Hari Raya experience.

Media Contact & Information

For more information, visit:
👉 Resorts World Genting official website at rwgenting.com
📱 Follow their official social media platforms for updates

ShopeeFood x Pizza Hut Celebrates Ramadhan and Hari Raya with their food delivery partners

Shopee

Sebrinah Yeo April 21, 2023 0

In conjunction with Ramadhan and the upcoming Hari Raya celebrations, ShopeeFood together with Pizza Hut organised several berbuka puasa sessions across Klang Valley and Selangor for its fleet of food delivery partners.

The #ShopeeDeliversLove campaign is in its second year and aims to show appreciation to ShopeeFood delivery partners. Hundreds of delivery partners attended the sessions across many locations such as Wangsa Maju, Kota Damansara, Kepong and Kajang. Besides feasting on various yummy pizzas and beverages provided by Pizza Hut, the delivery partners also received many other goodies like Hari Raya cookies and petrol vouchers.

According to Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia: “We are excited to be able to host this event on an annual basis for our delivery partners. ShopeeFood recognises the important role driver partners play in our business. As such, we continue to engage them closely, to better understand their needs. We take our driver partners’ feedback seriously, implement support initiatives and policies that meet their needs and continuously improve their welfare.”

“ShopeeFood is committed to delivering the highest quality of service for our customers by providing our users with value, variety and convenience through an integrated ecosystem. We hope by providing good food to our delivery partners, they will have more flexibility to observe their religious duties while delivering customer orders during this busy period,” she added. Besides receiving food, delivery partners were also given a chance to win attractive lucky prizes that included smartphones, helmets and other riding apparel like raincoats.

Delivery partners interviewed during the event also expressed their appreciation for the gesture from ShopeeFood. En. Faizal bin Hashom who has been working with ShopeeFood for more than one and a half years said: “It is such a great event, and I hope ShopeeFood can organise a bigger one in the future so more drivers can attend it together. The timing to have the event during the month of Ramadan and Hari Raya is good as well.”

Another delivery partner, En. Abdul Qayum Bin Baharum said: “This event is really good for drivers to get together to not only meet new friends that are working in the same area but also a great opportunity to meet the ShopeeFood management team. The gifts are very attractive and I am grateful that we are able to participate in this event. Thank you ShopeeFood.”

For the Hari Raya period, ShopeeFood will also be having special discounts from 20th - 21st April. The offers include Free Delivery and features various merchants such as myBurgerLab, HWC Coffee, and Nasi Ayam Penyet. ShopeeFood was established in 2021 to help its users benefit from a convenient and hassle-free food delivery experience by providing numerous eateries, from popular joints to local street food stalls, at the best value. As part of Shopee’s existing ecosystem that includes the mobile wallet ShopeePay, along with amazing deals and promotions all year round, Malaysians have a secure, and rewarding payment and delivery experience with ShopeeFood.

A SOAPFUL Initiative On Sustainable Development Goals by Sunway Group

United Nation

Sebrinah Yeo December 05, 2018 1

Today was a pleasant day as we were graced by the presence of Your Royal Highness the Crown Prince of Selangor, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, together with the children from PKAYDEM at Sunway Resort Hotel & Spa, Soapful event.

An event that is truly a blessing to a far greater and prosperous sustainable future for the country and for our younger generations.

The efforts shown in today's event, showcases a very inspiring and heartwarming focused direction for Sunway Group in adopting the goals (particularly SDG 2 and SDG 12) from the United Nations General Assembly 2030 Agenda for Sustainable Development that includes 17 Sustainable Development Goals or SDG in short.

SDG 2 goals is on Zero Hunger, Sunway Hotels & Resorts' Zero Food Wastage programme is an on-going effort collaborating with Kechara Soup Kitchen Society where surplus from buffet dinners served at their hotels will be given to Kechara to help feed the homeless and urban poor in Malaysia. It is anticipated that the numbers served this year will be close to 18,000 individuals from the B40 groups. In other words, what would otherwise be wasted can mean so much to someone else. Definitely a true spirit of sincere heart that Sunway Group leads to explore into other projects that would benefit the environment and the community.

Today's launch marks their latest sustainable initiative called Soapful. In alignment with SDG 12 on Responsible Consumption and Production, Sunway Group looks into how they can help to reduce the use of resources, degradation and pollution along the whole life cycle, while increasing the quality of life. An initiative that encouraged General Managers of every Sunway Hotel that came together to discuss how they can collectively contribute to this goal and hence the idea of repurposing used soap bars were born. Sunway Group has infact managed to collect over 100kgs of leftover soaps from 3 of their hotels here in Sunway City since July this year and through Kinder Soaps stringent process, they were able to produce 1,000 repurposed soap bars.

The soap bar on the left is from the hotel, and the right is a worldwide known branded soap bar that has been chemically contaminated and left to see the amount of bacteria build-up overtime. However, after washing the layers off, it still looks clean and new inside. But it has to be reprocessed again through stringent methods that adhere's to safety and environmental standards.

These soap bars will then be given to homes, such as today, the first homes identified by SAY, Pertubuhan Kebajikan Anak Yatim Darul Ehsan Malaysia (PKAYDEM) was here with us today with a total of 43 children and young adults present here; Sunway Group is delighted to host them and these 1,000 soap bars will be given to them for their personal use and also to be sold as part of SAY's social enterprise programmes such as charity sales, community markets and other social platforms, in hope to cultivate meaningful business skills that will help break the cycle of poverty.

One of the children, checking their hands for bacteria and learning how to properly wash their hands with Ecolab

Today, the children from PKAYDEM were also taught a simple five step soap repurposing process, which they can perform on their own on the unprocessed soap bars that will be provided by Sunway Group for one year, before they move on to a new beneficiary selected by SAY. I love this initiative as it is indirectly guiding these children to lead a sincere life of repurposing leftover soaps, while enhancing their skillsets and teaching them to be responsible for our environment at the same time. After all, at the end of the day, no matter where ones background is from, the children today, is our future tomorrow.

With the quantity of leftover soaps that is targeted to be collected in 2019 from all Sunway Hotels & Resorts in Klang Valley, Ipoh and Penang, namely Sunway Resort Hotel & Spa, Sunway Pyramid Hotel, Sunway Clio Hotel, Sunway Putra Hotel, Sunway Velocity Hotel, Sunway Hotel Georgetown, Sunway Hotel Seberang Jaya and The Banjaran Hotsprings Retreat; They are expecting a total of 720kgs of leftover soaps which is equivalent to 7,200 bars of repurposed soap bars that will be produced from their efforts.

This is a true mark of real effort that Sunway Group has made into instilling awareness on these sustainable project so that the children and youth can secure their future as we drive towards a progressive nation that leaves no one behind.

One of the children washing his hands properly at the 1st Station at the event today

It was also thanks to their long term collaborating partner on this project with Sunway Group, SAY (Selangor Youth Community) as they will continue to identify the subsequent beneficiaries of this project based on its capacity and to be included as part of their social enterprise programmes;

Ecolab that will facilitate the collection of used soap bars from the hotels, which will then be delivered to Kinder Soaps' processing lab to be repurposed into new bars of soap following stringent standard operating procedures that adheres to safety and environmental standards, as today they also gave a demonstration on proper hand washing procedures at their 1st station today;

Station 1: Hand Washing Procedure

Your Royal Highness, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, the Crown Prince of Selangor at the Hand-Washing station.

Kinder Soaps method of repurposing soap bars through 5 simple steps shown at 5 stations today :

Station 2 : Grating the used soap bars in smaller & fine pieces

Your Royal Highness, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, the Crown Prince of Selangor at the Leftover Soap Bar Grating Station 2. (His smile is magical, makes you feel happy!)

Station 3 : Grated soap is mixed with water and mashed together to form a thick mass

The children mashing the grated soap mixed with water to form a thick mass for the next station.

Station 4 : Mixture is melted/heated to remove excess water

Your Royal Highness, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, the Crown Prince of Selangor mixing the melted/heated thick mass of the mashed soap to remove excess water

Station 5 : Molding

Your Royal Highness, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, the Crown Prince of Selangor at the Molding station where the melted soap that is cooled down will be added into molds to form a new soap bar in return.

Station 6 : Cutting and Packaging

Your Royal Highness, H.H Tengku Amir Shah Ibni Sultan Sharatuddin Idris Shah Alhaj, the Crown Prince of Selangor at the Cutting and Packaging station, the last station on repurposing these soap bars for a better environment to help those in need through SAYs' socla enterprise programmes Nationwide.

With that, it was truly inspiring and a good initiative by Sunway Group in helping to make this world and our nation a better place, in alignment with the United Nations on Sustainable Development Goals.

Ramadhan Special @ The Saujana Hotel with Tourism Selangor & NASOM

Tourism Selangor

Sebrinah Yeo June 06, 2018 0

Selangor is a state on the west coast of Peninsular Malaysia, encircling the capital Kuala Lumpur. It is the most developed state in Malaysia; as it houses the largest seaport and airport, its infrastructure and communications facilities are among the best in the region, and there are great institutions of higher learning here.

Picture credits to Tourism Selangor

That's not all, Selangor offers many fascinating and scenic destinations in the country. Perfect for everyone from all walks of life of all ages as well. I have been born and raised in this state my whole life and this is forever a place I call "my home".

Selangor is adorned with lush green vegetation that varies with the landscape and topography – from the coastal mangroves and verdant tropical rainforest right down to the charming fishing villages that dot the coastline, such as Sekinchan, Tanjung Sepat, Pulau Carey and Pulau Ketam. These fishing villages provide a unique home stay experience, especially for those who love fishing.

With it's wide variety of sights and see, the choices are aplenty for anyone who would love to come to Selangor for travel & tour. And I highly recommend it too!

Today's CSR event is organized and hosted by Tourism Selangor to celebrate Ramadhan together with The National Autism Society of Malaysia (NASOM) from children till teenagers/young adults.

As many of us know that the Tourism of Selangor has been putting in lots of efforts and even more so upcoming this year that will be placed in to encourage more investors to open up more opportunities and developments to attract more tourists to Selangor.

The Saujana Hotel is located at Jalan Masjid at Jalan Lapangan Terbang Subang (the Subang airport road) in Selangor. It is a breathtaking 5 star resort style hotel that sits on a lush tropical forest and gardens with a lakeside view.

Taking its name from the old Malay expression ‘sejauh di sana’ which means 'as far as the eye can see'. We had a chance to berbuka puasa at the huge ballroom with its nice variety of selection that are authentic traditional Malaysian food.

The best part was after breaking fast at The Saujana Hotel Ramadhan buffet, me and my husband had a short stroll at the garden inside the hotel and it was breathtaking with the wonderful lake in the centre and a lighted up water fountain display in the middle of the lake that is pitch black at night.

It was peaceful, calm and serene. Good exercise too after a satisfying meal.

For more details :

Tourism Selangor

Website | Facebook | Instagram

The Saujana Hotel

Website

Celebrating World Milk Day & Ramadan with Fonterra Brands Malaysia

World milk day

Sebrinah Yeo June 01, 2018 0

Celebrating World Milk Day & Ramadan, “Moments of Goodness” heartwarming campaign by Fonterra Brands Malaysia; Bringing moments of wholesome goodness to everyone from all walks of life!

Fonterra, the dairy nutrition company from New Zealand, with its kindest generosity in the spirit of gifting, has prepared 1,000 Fernleaf UHT milk, that was distributed at Kelana Jaya and Ampang Park LRT stations, for commuters to have a nutritious boost for an energised start to the day.

Not only that, they even contributed 60kilograms of Fernleaf & Anlene milk powder in cartons to 2 charities - Agathians Shelter and Pertubuhan Kebajikan Anak-Anak Yatim and OKU Mesra.

And today, Fonterra distributed 500 meals of bubur lambuk enriched with Fernleaf UHT milk and Iftar packs with New Zealand dairy products to the local mosque Surau As Sahabah in Kota Damansara.

"With the believe in enriching the lives of the people and communities, Fonterra Brands Malaysia wants to celebrate Ramadan and World Milk Day by bringing dairy to the people who may not have it as part of their daily diets."

"Especially during the holy month of Ramadan it is equally important to consume more dairy for a balanced and wholesome diet. It's important in sustaining energy levels and maintaining good health because dairy contains essential nutrients such as protein, calcium, potassium, B vitamins that will help sustain energy levels and replenish nutrients lost during long hours of fasting", as said by Ms Megawati Suzari, Director of New Product Development, Scientific & Regulatory Affairs of Fonterra Brands Malaysia. And rest assured, all Fonterra Brands Malaysia are certified Halal by JAKIM.

Fonterra has operated in Malaysia for 44 years and has a strong portfolio of trusted consumer brands such as Anmum, Fernleaf, Anlene and Anchor to support the health and nutrition of Malaysians across different life stages.

It was a heartwarming event to be at as I get to watch the families of the nearby community gather to enjoy the Bubur Lambuk and Iftar packs by Fonterra for buka puasa in this Holy Month Ramadan.

Just to share with you, that you can also gift to these homes in need of the following :

Agathian Shelter is located at Seksyen 8, Petaling Jaya. The residents of the shelter consists of 38 boys between the age of 5 to 17 years old. They are in need of rice, milk powder, cleaning detergent, noodles and other essential groceries. To donate, you may call 03-7954 1680.

Pusat Kebajikan Anak-Anak Yatim dan OKU Mesra in Seksyen 1, Petaling Jaya has 28 OKU residents between the age of 1 1/2 to 60 years old. They are in need of rice, cooking oil, meat, noodles, toiletries and other essential household items. For more information contact Iveen 019-2229697.